Yes, we know. Social media has ruined school . It has ruined workplaces and it has ruined the experience of dining out . Before social media, television and video games were ruining young minds. In 1450 Gutenberg’s printing press revolutionized Europe and not everyone was happy about it. CONTINUE READING
I’m Claudine, the new visual designer at 88 Creative. For my first post I wanted to do an infographic about something that I’m passionate about: universal design. CONTINUE READING
It’s a wrap. The stars have jetted out of town, the red carpet has been rolled away, and normalcy has returned to King West (somewhat) now that the 2013 Toronto International Film Festival (TIFF) has ended. CONTINUE READING
Today marks the official launch of Kickstarter in Canada , after the company started to accept Canadian projects earlier this summer. If you want the who/what/when details check out my Financial Post column about the launch. CONTINUE READING
I often find myself investigating new products when I’m out shopping. I’m a ‘tried, tested, and true’ type of gal, but sometimes something on a shelf will catch my eye and I can’t help but be drawn to it. I’ll be honest, even though I’m in the marketing industry I’m still susceptible to the Jedi mind tricks we play and some great packaging will always get me investigating a product a little further. CONTINUE READING
Now that summer’s over and you’ve put your bathing suit away for the year, it’s time for the fall event rush. As you fill your calendar in with events like AccelerateTO , mesh marketing , and Social Media Week, we have one conference aimed specifically at small business owners and entrepreneurs to add to the mix.
As someone who works for a startup, I’m naturally drawn to other startups. Yesterday I got the chance to sit down with Lisa Labute and Cat Parker, the two ladies behind The Goods , a vegan lunch delivery service. I also got a great lunch out of it that I’m still thinking about today. CONTINUE READING
Instagram is described as a “fast, beautiful and fun” way to share your photos with your circle of friends. Snap a quick picture on your phone, apply a cool filter and then watch the love pour in once you publish.
Attending conferences and networking with potential clients and like-minded people is a part of any job, regardless of the industry. Maybe you’re a comic book buff who sees Comic-Con as your big “must-attend” event (Batman costume optional), or maybe you love fashion and it’s Toronto Fashion Week that makes it into your calendar. CONTINUE READING
People often ask me what I do as a social media strategist. So in this post, I’m going to break it down and explain what my job involves exactly. CONTINUE READING