What’s in an Influencer?

There have always been certain people out there, the people who are wearing an outfit you envy, have the latest gadget you’re coveting, provide tips and tricks to make your garden perfect, or have the best parenting advice you’ve ever heard. These people have taken to the internet to share their wise words with the masses, and the best of the bunch end up with communities in the millions.

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Cool Client Campaign – B.A.D. Day

Having a conversation about the pratfalls of personal finance is never an easy one to have. We’re constantly inundated with expert opinions and tips from financial planners and it becomes pretty easy to ignore advice about how you should manage your finances. Couple that with the fact that denial is the number one reason that a person’s finances can spiral out of control so easily and you have a potent mix which can lead to people turning a blind eye to personal finance blogs and content.

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